'multicooker'
I felt like 'multicooker' needed to have a little identity of it's own, while my clients felt like they didn't want there to be a fight better the look of 'multicooker' and 'Maestro' they wanted it to go together, and if possible, the brand to stand out a little more.
I put a few options before them, and they went for the simpler one.
Which is the last option in this image. It stresses upon the fact that this cooker does many things. Unlike what people generally assume, which is that it makes just rice.
For some reason, I wasn't getting the execution of the 'steam' just right in the other options. And when clubbed with the Maestro logo, there was NO WAY to make it look cohesive.
I liked the bubble options too. Ah well.

Total Pageviews
Powered by Blogger.
Blog Description
Archives
-
▼
2011
(33)
-
▼
September
(15)
- Moving on to the packaging
- 'multicooker'
- Moodboards for the multicooker
- Logo Finalised
- Final Logo Options
- Logo options narrowed down
- For appliances with an edge
- Experimenting with Type
- Smile Options
- Connecting with the customer/ Customer satisfaction
- Ideas Ideas
- Some more Electrical Ideas
- Plugs part II
- Plugged in
- Client feedback on the first set of ideas
-
▼
September
(15)
Followers
Popular Posts
-
The was a bit of confusion with the reds. Should I have 3 different reds (two of the multicooker reds and 1 maestro red) happening? My panel...
-
Maestro wants to be portrayed as an appliance brand that is user friendly. That their after sales service, will not let their consumer d...
-
Logo Options From all the options I showed my client, they narrowed the ones they liked and felt might work to these. I then showed this to ...
-
After a little bit of tweaking and font changes, here they are. The first slide is of the variations in font etc, and the ones after are the...
-
So obviously that did not end up being the final packaging. Sorry I haven't really been updating my blog. I've been mailing my revie...
-
Trying to make the product look young, attractive, simple yet put the point across and pointing out that it does multiple things, I chose to...
-
Finally, after a few font changes and tweaks to the plug and the type, HERE is the final logo for Maestro. The font I have used is Code, bol...
-
Thinking about how my client wants to express how Maestro is a lot about service, and satisfying the customer, how their relationship just d...
-
I felt like 'multicooker' needed to have a little identity of it's own, while my clients felt like they didn't want there to...
-
So the plug idea was liked, but needed to be worked on some more. Here are some different kinds of treatments to the plug. Hopefully maki...